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Expert Tips for Recruiting and Retaining Skilled Tradespeople in a Competitive Market

12th April 2023


As the UK construction industry continues to grow, the shortfall in experienced trades & labour staff becomes increasingly evident as firms face challenges to recruit and retain skilled tradespeople. With the competition for top talent on the rise, it's essential to have a comprehensive recruitment and retention strategy in place. In this blog, we'll explore some key tactics that can help you attract and retain the best tradespeople in a competitive market.

  1. Offer Competitive Salaries and Benefits: To attract and retain skilled tradespeople, offer competitive salaries and benefits. Research the market and understand what your competitors are offering to stay competitive and attractive as an employer.
  2. Provide Ongoing Training and Development: Skilled tradespeople want opportunities to develop their skills and advance their careers. Offering ongoing training and development can improve employee satisfaction and retention.
  3. Create a Positive Work Environment: Creating a culture of respect, collaboration, and open communication can help you build a loyal and committed workforce. A positive work environment is crucial for attracting and retaining skilled tradespeople.
  4. Use Social Media and Online Platforms: Use social media and online platforms like LinkedIn, Instagram, and Facebook to connect with potential candidates and showcase your company culture. These forums are your ‘shop window’ to portray your company and what it represents online.
  5. Offer Flexible Work Arrangements: Skilled tradespeople may appreciate flexible work arrangements such as part-time or remote work. Providing such arrangements can improve employee retention.
  6. Partner with Trade Schools and Apprenticeship Programs: Partnering with trade schools and apprenticeship programs can help you connect with new talent and build a pipeline of skilled tradespeople for the future.
  7. Focus on Diversity and Inclusion: Focusing on diversity and inclusion in recruitment can help you build a strong and inclusive workforce. Create a strategy that emphasises diversity and inclusion to attract and retain top talent, as well as opening up a wider talent pool of candidates.
  8. Provide Recognition and Rewards: Providing recognition and rewards can help you retain your best talent and improve employee engagement. Consider offering bonuses, promotions, or other incentives to your top performers.
  9. Communicate Clearly and Effectively: Clear and effective communication is essential for retaining skilled tradespeople. Regular communication and feedback can help retain your employees.
  10. Create a Career Path: Creating a career path and providing opportunities for growth and advancement can help you retain top talent and build a strong workforce.

In conclusion, implementing these expert tips can help you recruit and retain skilled tradespeople in a competitive market. By offering competitive salaries and benefits, providing ongoing training and development, creating a positive work environment, using social media and online platforms, offering flexible work arrangements, partnering with trade schools and apprenticeship programs, focusing on diversity and inclusion, providing recognition and rewards, communicating clearly and effectively, and creating a career path, you can attract and retain top talent. If you would like to speak with one of our industry expert consultants about what you are currently doing to attract the top talent and how we can help you in the process, get in touch today for a chat: 0115 9003 171

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